10月 112018
 

Smart retailers know that omnichannel customer experience isn't just about marketing anymore.  It’s about bridging all your digital and physical channels to recognize customers wherever they are, collecting data and understanding the retail customer’s purchasing journey. By taking customer data, product data, and supply chain data - and applying predictive and prescriptive [...]

Retailers: is your customer experience strategy working? was published on SAS Voices by Greg Heidrick

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