7月 272016

Once upon a time, the only way to buy and sell advertising inventory was based on the relationship between advertiser and publisher. The exchange was manual, with advertisers paying publishers an agreed-upon price for every impression. The process involved a lot of phone calls, spreadsheets, negotiation and re-negotiation, all of […]

What you need to know about programmatic advertising was published on SAS Voices.

7月 252016

Ever hear the phrase: "If the mountain won't come to you, you must go to the mountain"? Well, at SAS, we bring the mountain to you. The Analytics Fast Track™ for SAS®, affectionately called “rolling SAS,” is a partner program between SAS and Intel that showcases the incredible performance of […]

Are you ready for the Analytics Fast Track? Part I was published on SAS Voices.

7月 222016

The Internet of Things (or IoT, as some like to call it) holds a number of benefits for many organizations: revenue growth, smarter decision making and efficiency. Experts are predicting anywhere from 20 to 50 billion devices will be connected to the internet by 2020. That’s almost here! Are you […]

Getting started with IoT was published on SAS Voices.

7月 192016

The rapid growth of the digital economy has put it on course to account for 25 percent of the world’s entire economy by 2020. Platform business models represent a large proportion of the overall total but what do we mean by platform? MIT Professor Michael Cusumano defines it as follows: […]

Stepping up: The rise of the platform economy was published on SAS Voices.

7月 152016

Powered in equal parts by data, mobility and innovation, the collaborative economy has changed the way we think about automobiles, travel accommodations, office space, living space – and so much more. When anyone can open an app to borrow money from a crowd, order a gourmet dinner from a neighbor, or rent an […]

3 ways you can compete in the collaborative economy was published on SAS Voices.

7月 142016

Under-utilized technology creates a drag on an organization. The ability to get more out of the tools you already use can increase the value of an existing investment, and that value grows as processes become more efficient and decisions are based on firmer foundations. Consider the facilities engineer at an […]

Turning your data historian into a futurist was published on SAS Voices.

7月 122016

Utilities, like all large organizations, spend a lot of time and resources on strategy. But how do utility analytics leaders ensure that their efforts are connected to this high-level vision? On June 28th in Los Angeles, a small gathering of utility executives and analytics leaders met to discuss and explore […]

Corporate strategy and analytics: The utility leader’s new business partners was published on SAS Voices.

6月 302016

It’s clear from the minute you step into Accenture’s Digital Innovation Center (Future Camp) in Kronberg, Germany, that you're stepping into the future of innovation. The writing is literally on the walls, and everything you need to inspire big ideas – from brightly colored furniture to racks and racks of gadgets […]

A view from Future Camp: SAS, Accenture and Cloudera partner for IoT was published on SAS Voices.

6月 302016

Data scientists are familiar with prototyping - we do this as part of a well-understood process to arrive at the optimum solution. But prototyping is more than about perfecting the math; it should also be about testing interpretability of the results.  This need comes into stark prominence when you start […]

How design thinking will re-frame IoT analytics prototyping was published on SAS Voices.

6月 292016

Throughout my 10 years at a leading direct marketing and CRM agency, a chief issue we solved for our clients was what we affectionately referred to as a spaghetti junction. It’s a nickname often given to a massively intertwined road traffic interchange that resembles a plate of spaghetti, like this […]

Don’t make your marketers experience a spaghetti junction was published on SAS Voices.