Factorization Machines

7月 192018
 

In a previous posting, SAS Customer Intelligence 360 was highlighted in the context of delivering relevant product, service, and content recommendations using automated machine learning within digital experiences. Shifting gears, SAS recognizes there are different user segments for our platform. This post will focus on building custom analytical recommendation models [...]

SAS Customer Intelligence 360: Factorization machines, visual analytics, and personalized marketing was published on Customer Intelligence Blog.

7月 132018
 

In part one of this blog posting series, we took an introductory tour of recommendation systems, digital marketing, and SAS Customer Intelligence 360. Helping users of your website or mobile properties find items of interest is useful in almost any situation. This is why the concept of personalized marketing is [...]

SAS Customer Intelligence 360: The Digital Shapeshifter of Recommendation Systems [Part 2] was published on Customer Intelligence Blog.