通过SAS进行精细化WEB分析 超越google analytics

 默认分类  通过SAS进行精细化WEB分析 超越google analytics已关闭评论
10月 282010
 

花了好几个月时间,把SAS WEB ANALYTICS进行了部分修改,使得不仅可以读取WEB LOG,还能直接读取ORACLE 或者 SAS TABLE,从而间接实现准实时WEB分析,更提供完全开放式的数据接口。再一次向SAS总部的那帮天才致敬,WEB PAGE TAGGING + SAS WEB ANALYTICS 几乎能让我实现所能想到的所有SITE METRIC问题,这对于大型电子商务网站,至关重要。

SAS WA 之所以能精细化的本质优势在于:

1. 绝对开放式的WEB行为数据仓库,这非常重要。仓库是根基,否则谈什么模型和分析
2. 基于起点终点的路径分析
3. 漏斗分析
4. 基于客户分类,进行2,3分析

如果有时间,花点功夫研读下开放的WA源代码,将会被它的无比惊艳而深深折服

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 Posted by at 6:54 上午

SAS Enterprise Guide 4.1: it’s not dead yet

 expiration dates, SAS Enterprise Guide, SAS support  SAS Enterprise Guide 4.1: it’s not dead yet已关闭评论
10月 282010
 
Are you up to date on your hotfixes for SAS Enterprise Guide 4.1? If you're not certain of the answer, you'll find out next week when you might see this message appear:
This version of SAS Enterprise Guide will expire on December 1st, 2010.
If you've applied any SAS Enterprise Guide 4.1 hotfix since November of 2008 (version number 4.1.0.1009 or later), you will be spared this message and any alarm that it might have caused for you. The hotfixes labeled 41EG09wn and later have innoculated your software and should keep you running until at least December 2015. It's all documented in SAS Note 33359. The "lifespan" of your SAS Enterprise Guide installation is not controlled by the SETINIT or SID file mechanism that you might know from other SAS products. A few stragglers running SAS Enterprise Guide 2.x learned about this a couple of years ago. Remember, it's our intent at SAS to keep supporting these applications for as long as you need them. Many customers still have SAS 9.1.3 installations to maintain; these customers need SAS Enterprise Guide 4.1. We even still issue the occasional hotfix for SAS Enterprise Guide 4.1, based on customer needs. That said, we'd much rather see customers take advantage of the new features within our latest releases!

The People Behind the Software: Duane Hayes

 JMP - General, JMP 9, People Behind JMP, Technical Support  The People Behind the Software: Duane Hayes已关闭评论
10月 272010
 
This interview is part of a series of Q&As with the JMP team. Earlier interviews have been with Xan Gregg, Chung-Wei Ng, Laura Lancaster, Bob Hickey, John Sall and Melanie Drake.

Duane Hayes is the Manager of the JMP Technical Support team. He was hired to work in SAS Technical Support more than 18 years ago. Early in his SAS career, he supported mainly the statistical procedures in SAS, as well as some in JMP. As his career progressed, he took on more JMP support and less SAS support, and ultimately became the manager of the JMP support team.

Arati: What do you like most about JMP?
Duane: I like the versatility that JMP provides. With such broad functionality, JMP enables you to look at your data from many perspectives.

Arati: Do you use JMP in your job or for personal projects? If so, how?
Duane: Yes, at home, I use JMP to track my credit card spending. I also use it as a teaching tool for my 10- and 13-year-old sons. They have been learning about probabilities and correlations, and JMP helps visualize the statistics.

Recently, I have been exploring the idea of using JMP to track my golf scores to try to improve my game. For each round, I record various information: score for each hole, fairway in regulation, club selection, green in regulation, yardage, number of putts and so on. When I get enough data, I can see which clubs or shots I need help with. The problem I am facing is finding enough time to build my sample size.

Arati: What are your favorite JMP features that you wish more people knew about and used?
Duane: I like the help tool. If I have questions about a certain statistic or output graph, I can choose the “?” tool, click on the item in question, and the JMP help will open with a description of that item.

Arati: What’s your favorite JMP 9 feature?
Duane: JMP 9 is loaded with new features, and I cannot choose a single one as a favorite. The updates to the Object Scripting Index are nice, along with the new Neural platform. I also think the new “Fit Group” functionality will be extremely useful when studying multiple models in the same Profiler.

Arati: What’s most exciting to you in your work in technical support?
Duane: I am very intrigued with learning how our customers are using JMP. Hearing all of their success stories is completely satisfying, and it makes me proud to be a part of SAS and JMP.

Arati: What books are you reading right now?
Duane: I am currently in the middle of several books, including:
  • Recommended by my teenage son, The Seems: The Glitch in Sleep by John Hulme and Michael Wexler
  • Knee Surgery: The Essential Guide to Total Knee Recovery by Daniel Fulham O’Neill, M.D., Ed.D
  • The Civil War: A Narrative by Shelby Foote

Arati: What do you like to do in your free time?
Duane: I enjoy playing golf, and hiking and biking the trails in the parks near my neighborhood. Besides these activities, I spend most of my free time with my wife and two sons.

Arati: Pick two (or more if you like) of the following to identify: your favorite programming language, favorite algorithm, favorite formula, favorite theorem or favorite software tool.
Duane: I cannot think of favorites for any of these except favorite software tool: JMP.